Valuation of Reputation

About the Course: This seminar discusses the importance of valuing and managing reputation. The interplay of reputation and associated factors such as relationships with suppliers, relationships with vendors, environmental responsibility, and ethical management are discussed. The impact of changes in the reputation on stock prices is addressed. Case studies hail from Facebook and News Corp. If you don’t know the answers to questions such as these, you really should listen to the webinar: Course Leader: Jonathan Low, Partner and Co-Founder, Predictiv Consulting and PredictivAsia Predictiv assists Global 500 corporations, government agencies, family-owned businesses and not-for-profits improve management performance, organizational effectiveness, marketing and communications strategy. Course Length: Approx. 1.0 hours
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